Miva Merchant: E-commerce Solutions to Grow Online
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Enjou Chocolat

Long one of Morristown, NJ's most popular retail establishments, Enjou Chocolat also sells their unique and delicious chocolate gifts online! Gift baskets, corporate logos, holidays chocolates, special occasions gifts and custom chocolate wedding favors -- everything handmade and beautifully packaged. Chocolate lovers, come and drool! This is Enjou Chocolat's second Miva Merchant store.

Contact: ruth@lipserve.com

 

The Enjou Chocolat Story

Quotes from Ruth Lipnick, Webmaster, Enjou Chocolat


Can you please tell us some background about your store?

Enjou's first website (also Miva Merchant) was developed about 8 years ago. Little by little her customers are moving to online orders. Her old website was "pretty" but hardly search-engine friendly. At that time, we didn't understand how to accomplish optimization and we designed the site using graphics instead of text. We also constricted the width to what was recommended at the time and, by today's standards, it made the site look stale.

What do you believe is the greatest advantage of Miva Merchant?

Customization. Database importing, attribute handling

Why did you choose Miva Merchant?

Once I got the hang of customizing the pages, it went pretty smoothly. I did call in a Miva Merchant consultant to get things going a little faster and to suggest our modules.

What were you looking for in an online shopping cart system?

I had used it before for Enjou's earlier site and I felt the new features enabled me to customize the look and feel. The extensive selection of third-party and Miva Merchant modules enables a great many options.

Enjou Chocolat Stats:

  • Launch Date: October 2008
  • Product Count: 325
  • Site Traffic: We will be using AdWords shortly.
  • Web Host: Hostasaurus
  • Store Development: Steve Strickland was consulted.

Helping To Make Their Store A Success...

Below is a list of additional modules and tools that Enjou Chocolat uses to enhance their Miva Merchant store. All of these are available now at MivaCentral.

2008/10/21


Should your web site be a feature story?
Entries submitted are subject to review by the Miva Merchant Marketing department. Sites with cross-platform inconsistencies will not be featured (testing with older browsers back to Netscape 4.7). Merchants and/or webmasters with sites deemed feature-worthy will be contacted for info on their sites.